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BEGIN:VEVENT
UID:51fc74e090542d0975f9b4335825268f
CATEGORIES:Virtual Events
CREATED:20260127T123122
SUMMARY:Business Branding 101 - How to Create Your Brand Strategy  SCORE
URL;VALUE=URI:https://westchestercatalyst.com/events/eventdetail/512/-/business-branding-
 101-how-to-create-your-brand-strategy-score/?tmpl=component
DESCRIPTION:<p><strong>Business Branding 101 - How to Create Your Brand Strategy</stron
 g></p><p>Are you struggling to effectively communicate your business's valu
 e to customers? Do you find it challenging to create compelling marketing m
 essages that resonate with your target audience?&nbsp;</p><p dir="ltr">In t
 his DIY workshop, you'll learn how to build your brand from the ground up u
 sing our fill-in-the-blank workbook. We'll guide you step by step through t
 he process of constructing the three brand essentials: your brand story, sy
 mbol, and strategy.</p><p dir="ltr">You'll learn how to:</p><ul><li>Establi
 sh a "voice" for your brand</li><li>Develop your company name</li><li>Write
  a mission statement, positioning statement and value proposition</li><li>C
 reate brand symbols like your logo, type font and color palette</li><li>Com
 bine your brand story, symbols and strategy into a clear and consistent bra
 nding framework</li></ul><table border="0" cellspacing="0" cellpadding="0" 
 data-cpeid="w-1728484116957-452"><tbody><tr><td align="left" valign="top">&
 nbsp;</td></tr></tbody></table><table border="0" cellspacing="0" cellpaddin
 g="0" data-cpeid="w-1728484124732-321"><tbody><tr><td align="center"><table
  border="0" cellspacing="0" cellpadding="0" bgcolor="#016b5b"><tbody><tr><t
 d align="center"><a href="https://www.score.org/event/business-branding-101
 -how-create-your-brand-strategy" target="_blank" rel="noopener" data-tracka
 ble="true">REGISTER</a></td></tr></tbody></table></td></tr></tbody></table>
  <a href="https://westchestercatalyst.com/events/eventdetail/512/-/business
 -branding-101-how-to-create-your-brand-strategy-score/?tmpl=component">This
  event was imported from: https://westchestercatalyst.com/events/eventdetai
 l/512/-/business-branding-101-how-to-create-your-brand-strategy-score/?tmpl
 =component</a>DTSTAMP:20260516T082638
DTSTART:20241107T180000
DTEND:20241107T190000
SEQUENCE:0
TRANSP:OPAQUE
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